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The Handjdrök Collection | Social art project
Every hand has its own individual character

Ceramic artist Cindy Heldens commissioned me to develop the brand identity for a new creative concept. Cindy created the Handjdrök collection during the COVID-19 pandemic while guiding artists and craftspeople with disabilities in their creative processes at Ateliergalerie Kempro in Sterksel.

On her first day, Cindy wondered how she could get to know clients and colleagues without shaking hands. This sparked an idea. She made thin clay tubes and then asked everyone to give her a hand by squeezing the clay tube.

Most people left a beautiful, unique imprint in the clay, while some held the tube with both hands. Each impression was magnificent, making this first meeting an unforgettable memory.

 

Now, the craftspeople at Kempro have taken over the production process and are carefully finalizing each product, bringing the collection to life through their skilled hands.

 

And that’s how the handjväske & handjvlämke came into being.

 

© 2016 - 2024 by Denise Crombag Creative Studio

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